This is what you will get: → A sample of companies similar to yours that sold in the past 5 years, who acquired, and why → Your company value estimate based on comparables and market data → Understand if the timing is right to sell your business → A curated list of buyers who are actively buying companies like yours
Most business owners sell unprepared, leaving money on the table.
Know how much your company is really worth.
Make it more valuable with a dedicated plan.
Discover potential buyers for your business.
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Optionality is an AI-powered platform created for Entrepreneurs and their Advisors to help them navigate through the biggest deal of their life. Backed and used by leaders in M&A and AI.
Three steps to total clarity
Optionality exists so you never have to sell unprepared or undersell the story you’ve spent a lifetime building.
1. Digital Snapshot
Our AI analyzes your digital footprint, industry category, and scale to build a baseline profile of your business—without needing your private tax returns or sensitive bank statements.
2. Market Match
We compare your profile against a massive database of real-world transactions and industry benchmarks. We don't just look at public data; we look at the private deals and multiples that define what companies like yours are actually worth today.
3. Valuation and Optionalities
We establish a professional valuation, a list of active buyers in your space, and a dedicated plan to increase your value. You’ll see exactly where you stand and what moves to make next, whether you're growing or preparing for a transition.