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Maximize your business value with AI

  For Business Owners

Whether you want to exit, plan your next phase of growth or acquisition

Get an unbiased opinion about your company value, performance, potential and options

Join our waitlist
Built by entrepreneurs who experienced the problem first hand as business owners and advisors. Backed by Inovia Capital.
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  For Business Owners

Get answers to the questions that keep you awake at night

Our AI-driven platform guides you to:

Benchmark your business

against peers and recent market transactions



Evaluate your business value potential

and understand what to do to maximize it



Build optionality

explore your best options, run value creation scenarios



Craft personalized roadmap

with detailed action plans to get to your desired outcome



Identify potential buyers

for your business or acquisition targets


Maximize your business value

and monitor its performance

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Join our waitlist to unlock your edge

Use the power of AI and Large Language Models (LLMs) to unveil the full potential of your business

Join waitlist

  For Accounting Firms and Financial Institutions

Gain unparalleled visibility into your clients' growth and exit strategies

Watch your advisory, financing and M&A pipeline thrive like never before

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Be a trusted advisor at scale. Unlock value on autopilot. Close more deals.

  • Encourage business owners to self-assess and benchmark their businesses
  • Access recent transactions and relevant private companies benchmark data
  • Recognize value creation signals and assess optionality scenarios
  • Grow you deal pipeline and Identify sell-side, buy-side and advisory opportunities
  • Develop actionable value creation roadmaps
Get exclusive access & insights

About us

Optionality adeptly processes and synthesizes millions of data points, harnessing the transformative power of AI and Large Language Models (LLMs) to unveil the full potential of your business.

Founded by AI entrepreneur, Simon Leroux, Optionality stands as a testament to his decades-long tenure of building, acquiring, and divesting multiple businesses. His career includes co-founding an AI company, later successfully navigating its acquisition by the private equity firm KKR.

Simon has personally encountered the pivotal challenges that plague business owners: the perpetual quest to ascertain current and future valuations, the strategic dilemma of choosing between building, buying, or selling, the imperative of benchmarking against peers and competitors, and the relentless pursuit of maximizing business worth.

Moreover, he recognizes the invaluable role of astute advisors in guiding this journey toward success.

Optionality is a catalyst
for empowerment

We aim to equip business owners with the tools they need to optimize their business value, whether their aspirations lean towards profit maximization, sustainable growth, or strategic divestiture. With Optionality by their side, entrepreneurs embark on a transformative journey toward realizing their business objectives with confidence and clarity.

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Join Our Waitlist

Be at the forefront of AI innovation and uncover the full potential of your business. Sign up now to secure your spot on our waiting list and gain exclusive access to our platform upon launch.

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